Merchandising & POS
Undercurrent Coffee was born out of dream-chasing. Serving La Colombe Workshop and Onyx coffees, Spirit teas and Gateaux Baking Co pastries, we strive to offer only the most delicious fares to our neighborhood. With a seasonally-rotating menu, Undercurrent Coffee celebrates our local farms and businesses by providing the freshest and most sustainable foodstuffs we can..
Optimist Hall is all about moving our city’s food, trade and culture forward. A game changing development for Charlotte, arriving Spring 2019 with a food hall, retail and office. With a name that recalls the beginnings of the industrial South, and a space dedicated to innovation, sustainability, experimentation and urban renewal, we’re reminding Charlotte of..
Southern Season is the premiere destination for gourmet foods, wines, housewares and cookware. We got the wildly fun job of overhauling their iconic holiday catalog, from photography and styling all the way to design, printing and packaging. As their support marketing team, we led SS through a series of marketing and design efforts to ensure..
Hyde Brewing is on the forefront of a movement, driving the collision of art and science. They are respectful of tradition, but not governed by it. They are hybrids. Believers that craft is an artful science. Dreamers, but grounded in fundamentals. They honor history, while creating modern interpretations of old favorites. Their scientific expertise and..
Tum-E Yummies is a fun line of fruit-flavored kids’ drinks—and an emerging brand under the Coca-Cola umbrella. The TEY team came to us with basic brand elements in place, but ready to take their website, packaging and advertising to the next level. We created consumer and B2B ad campaigns (leading to a 32% increase in..
Natalie’s Orchid Island Juice Company
The Natalie’s story begins in a family orange grove where Marygrace Sexton was pulling her daughter Natalie in a red wagon. Her husband, a fourth generation citrus grower, dreamed of producing fresh squeezed juice, but was too busy running the family’s packinghouse to see it through. Marygrace was determined to bring his idea to fruition…
littleSpoon & Comida
Owner of littleSpoon and what is now Comida came to us with a creative name, an affinity for fun and a concept unique to the Charlotte market. They needed help elevating the forgotten meals of breakfast and lunch to the level typically reserved only for dinner. They didn’t want to blend in with the existing..
Unknown Brewing Co.
Unknown Brewing Co. began with the goal of creating not just great beer, but an undeniable culture, while putting Charlotte on the craft beer map. We learned their philosophies and weaved them into the brand story, promoting this culture through posters, growlers, store signage and apparel design. Soon after, Unknown quickly became a well-recognized and..